Ads on Max
If you subscribe to the Basic with Ads plan, ads will play before and during on-demand shows and movies. When an ad break starts, the number of ads in the ad break appears on screen. There's also a timer that counts down to the end of the ad. Ad breaks are marked on the progress bar when you pause playback.
Live sports and live channels have ads regardless of your plan.
Besides this, all plans may include content with sponsorship and product placement, which will be identified in accordance with applicable legislation, as well as program trailers.
To stream on-demand shows and movies without ads, change your plan to the Standard or Premium plan. To skip program trailers that play before a show or movie, choose the Skip button. Live sports and live channels have ads regardless of your plan.
Ads Q&A
Ads play during live sports and on live channels. You may also see ads in on-demand programming if you’re subscribed to the Basic with Ads plan.
First, check which subscription plan you have:
- In Max, do one of the following:
- Phone, tablet, or computer: Choose your profile and then Subscription.
- TV device: Choose the Settings icon
and then Subscription.
(Only Adult profiles can manage subscriptions.)
- Here you'll find your current plan.
If you have the Basic with Ads plan, you can change your plan to Standard or Premium to watch shows and movies on demand without ads. Live sports and live channels have ads regardless of your plan.
For more info about plans and changing your plan, go to Max plans.
Some program trailers play before shows and movies. These trailers let you know about other programming on Max and can be skipped. To skip program trailers, choose the Skip button.
Yes, live sports and live channels have ads.
No, fast forward and skip aren't available when an ad is playing. If you'd like to watch on-demand shows and movies without ads, change your plan to the Standard or Premium plan. Live sports and live channels have ads regardless of your plan.
You may see a specific brand more often while watching a series, a long movie, or a similar genre (like comedy). When you're watching sponsored content, you'll see a sponsorship notification. Content with sponsorship may be included in all plans.
When you're watching sponsored content or content with product placement, you'll see a sponsorship or product placement notification. Content with sponsorship and product placement may be included in all plans.
You can give us feedback or report an issue with an ad using our feedback form. When you do this, please provide the following info:
- The product or brand
- The show or movie you were watching
